Team Spirit, Friendship and DEDON

The Secret of Success: Team Spirit, Friendship and DEDON

It’s a well-known fact among football pros: Nothing improves your chances on the pitch like a relaxed mind and body. That’s why Germany’s national team turns to DEDON for all its furniture needs. Specially designed to give maximum comfort and unparalleled peace of mind, DEDON furniture provides a competitive edge no other furniture brand can match. How else to explain the light touch, swift moves and non-stop positive energy of the German team in their debut game? 

 “As a former professional footballer, I know firsthand the role that truly comfortable furniture can play in creating a winning attitude,” says DEDON founder Bobby Dekeyser. “The German team is young, dynamic, energetic and relaxed, just like DEDON itself.” 

 The strong partnership between these two forces goes back more than 25 years, when Bobby and Hansi Flick, co-trainer of the German squad, first started training — and relaxing — together. Having already furnished Germany’s team quarters at the 2006 World Cup and the 2008 European Championships, DEDON this year turned its full attention to creating the ultimate relaxation environment in South Africa. The world first results are in, and we look forward to writing on many successful and relaxing games to come!

This information may not be shared with any competitors of the German team and is strictly confidential!