HD Expo + Conference is the largest hospitality-focused tradeshow in North America, bringing together more than 10,000 architects, designers, specifiers, and builders for a highly curated industry experience.
For the first time, DEDON and Gloster presented a combined booth, showcasing two distinct brands within a shared footprint. The space allowed each brand to express its own identity, highlighting DEDON’s signature fiber craftsmanship alongside Gloster’s finely crafted, design-led approach to teak.
DEDON’s 2024 novelties blended natural heritage with advanced technologies to create a holistic outdoor setting. Among the collections on display were CIRQL NU, MBRACE, MBARQ, and ORBIT. CIRQL NU was recognized with an IIDA/HD Expo Product Design Award in the Lounge Seating category, an honor that highlights excellence across key criteria including aesthetics, innovation, environmental responsibility, and performance.
The booth drew strong engagement from clients, partners, and press throughout the show.