Salone del Mobile in Milan 2016
The vitality of a jungle and the tranquility of a bungalow united in the DEDON JUNGALOW at Salone del Mobile in Milan 2016. Contemporary design and primordial nature came together and conveyed a lot of passion, dynamism and sense of fun. Created in collaboration with internationally renowned interior and industrial designer Werner Aisslinger, the booth was characterized by a series of circular pavilion-like spaces, their transparent microarchitecture evocative of an indoor-outdoor JUNGALOW in the tropical wilds.
The JUNGALOW represented DEDON’s first collaboration not only with Aisslinger but with acclaimed art director Mirko Borsche, who created the key visual, a leafy collage that covered several walls of the stand, enveloping visitors in a fresh, modern interpretation of primordial nature.